How to Use Social Media

Join Danielle Rice, President of FemCity Charleston, and Kira Perdue, Executive Vice President of Trevelino/Keller Communications Group, for a social media workshop. Learn how social media can be an effective tool for small businesses to promote their brand, share their message, and engage with relevant audiences. Bring your laptop, as this will be a hands-on tutorial and we'll answer questions specific to your business and social media goals.

You'll learn:

* Why social media is an important part of a marketing and business development plan for a small business.
* How to develop a plan for using social media and measuring its effectiveness.
* How to use social media tools, including Facebook, Twitter, Linked In, and Pinterest, as well as engage with audiences via blogs.
* How to craft effective social media messages.
* Dos/don'ts of social media and best practices for effective social media communication.
* How to identify your target audience and create messages to effectively engage with them to meet your business objectives.

Space is limited. Please register by June 22. Event Fee includes Continental Breakfast. 

Note: Parking is available at the Prioleau St. garage; parking is not included in price. Dress code at the Harbour Club - no jeans, shorts, sneakers, or athletic wear.